Today, social media has replaced traditional marketing. With plenty of different channels and more than 3 billion users, it’s no doubt that social media is growing tremendously. But why is social media considered as the best tool for branding when it comes to online marketing? The answer lies on the fact that it comprises of powerful social networks such as Facebook, Twitter, Instagram, LinkedIn, Snapchat and many others. Some of these networks enjoy huge popularity and some are still growing.